Use social media to reach out to potential visitors, and let them have ideas on what so unique in HK to spend at least one day

possible approaches include

  • sponsoring KOL to create short videos
  • providing touch point via social media for potential visitors to learn more and get recommendations
  • sponsoring TV programmes on "traveling in HK"


potential sponsors/business model:

  • Hong Kong Tourism Board
  • Local enterprises, especially those directly related to tourism industry as well as supporting industriesÂ