Focused questions:

• any statistics on tourists visiting HK? how long they stay? how much they spend? which countries they come from? ....
• why do they come to HK?
• what they may have overlooked (and hence opportunities for further development)?
• should we focus on retirees?

label:

• tourist
• travel
• hong_kong

Books/papers

Hall, C.M., et al (2003) Food Tourism Around The World

• Food and wine are vital components of the tourism experience, and are increasingly being seen as prime travel motivators in their own right. Food Tourism Around The World: Development, Management and Markets offers a unique insight into this phenomenon, looking at the interrelationship between food, the tourism product and the tourist experience.
  
  Using international case studies and examples from Europe, North America, Australasia and Singapore, Food Tourism Around The World: Development, Management and Markets discusses the development, range and repurcussions of the food tourism phenomenon. The multi-national contributor team analyses such issues as:
  
  * the food tourism product
  * food tourism and consumer behaviour
  * cookery schools - educational vacations
  * food as an attraction in destination marketing
  
  Ideal for both students and practioners, the book represents the most comprehensive and wide-ranging treatment yet of this recent development in tourism.

Tour planning services

label:

• tour_planning

Hong Kong Itinerary and Tour Planning - PartnerNet

• some examples of short tour
  • Tour of Hong Kong．Exploring the Traditional culture - PartnerNet
    • 4hr tour, on central
  • A Journey through Art
    • 8hr tour, on art and coffee brewing workshop
  • ...

Statistics

Tourism Statistics | Hong Kong Tourism Board

• provide monthly arrival of tourists in HK
• e.g. https://partnernet.hktb.com/filemanager/intranet/pm/VisitorArrivalStatistics/ViS_Stat_E/VisE_2020/Tourism%20Statistics%2007%202020.pdf for jul 2020
• classifications:
  
  • "short-haul" - taiwan, japan, south korea, indonesia, malaysia, philippines, singapore, thailand, others
  • "long-haul" - USA, canada, UK, france, germany, australia, others
  • "new markets" - india, GCC market, russia, netherlands, vietnam
  • overnight visitors
  • sameday visitors

Retirees

Questions:

• what is the trend on travel by retiree?
• how to locate them, and promote to them?

label:

• retiree

Adventure travel for retirees: Hong Kong’s bucket listers venture far

• interesting article on travel adventure of retiree from Hong Kong
• may be possibly attract retiree from overseas to visit hong kong, but what to offer them them? 
• or may be possibly plan adventurous trip for HK retirees to travel abroad - will have to change "possible target audience" in (ODT) Constraints: Assumptions, Limitations, ...

How to reach out to retirees? 

• Facebook groups
  • search for "retiree facebook"
  • e.g. IBM Retirees, GE Retirees
  • may be good to focus on retiree from large companies?