target audience:
- tourists, who:
- are retiree
- may be those from large corporates, as they seem to be reachable via facebook groups (https://www.designandmake.org/pages/viewpage.action?pageId=116492566#id-(ODT)ContextualReview:Tourists-Retirees)
- Q: which country do they come from? does that matter? how to reach them for user studies?
- like food and local culture
- stay overnight
- come from short-haul or long-haul market (may pick some more promising ones)
- are retiree
possible focus:
- hiking
- local food and culture
- different types of food at different price range
- shopping
- lack of research at this moment !!!!
How to connect with target audience?
- possible through Hong Kong Itinerary and Tour Planning - PartnerNet